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Alter Ego Italy

Alter Ego Italy is a family-owned, Italian brand founded in 1988. Alter Ego encapsulates the dual essence of beauty & kindness in one brand.

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Organizador de Alter Ego Italy
We are a premier family owned salon distributor in the Western United States, committed to the Health and Wealth of the Hairdresser since 2007. Our distribution territory currently covers the Western United States including California, Arizona, New Mexico, Nevada, Utah, Oregon, Washington, and Idaho (brand availability varies by state).